16/06/2021 Fox TV Puts $100M Behind Its NFT-Driven Blockchain Experiment

New details were provided on the NFT project involving “Rick and Morty” creator Dan Harmon.

(Vivien Killilea/Getty Images for Adult Swim)
Nate DiCamillo

Fox Entertainment is putting $100 million behind its non-fungible token (NFT) project, the company said Tuesday.

Revealing details of the project for the first time, the funds will go toward making “the first-ever animated series curated entirely on the blockchain” a reality. Fox’s initial plans were made public last month during the company’s “upfront” presentation to advertisers.

The studio’s NFT play will initially be driven by a show called “Krapopolis” from “Rick and Morty” creator Dan Harmon. With $100 million behind the project, it’s now one of the more ambitious mainstream forays by a mainstream brand into NFT experimentation.

Fox said Tuesday that “Krapopolis” will feature blockchain-related content “from character development right up through premiere night in 2022.” A spokesperson told CoinDesk the project will be based on Ethereum.

Read more: Fox Taps ‘Rick and Morty’ Creator Dan Harmon to Bring NFTs to TV
Fox is launching Blockchain Creative Labs with animation studio Bento Box Entertainment. Blockchain Creative Labs will operate under Fox’s banner with Bento CEO Scott Greenberg helming the new unit.

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“The funds will be used to finance the creative community, as well as existing brand and IP owners, to accelerate the adoption of blockchain technology within their content and brand ecosystems, and accelerate benefits to the mainstream audience,” Fox spokeswoman Jean Guerin said in an email.


NFTs are blockchain-based tokens that prove ownership of a piece of digital content. They’ve blasted into the mainstream consciousness in recent months. In March 2021 a collection by digital artist Beeple sold for $69 million in a Christie’s auction.

More announcements related to the future of Fox’s NFT business unit are coming in the next few weeks, the company said Tuesday.

Said Bento Box CEO Scott Greenberg:

“Our longstanding relationships within the creative community allow us to harness this technology to bridge together brands and producers with fans in new and interesting ways, and we’re looking forward to seizing this opportunity."
Arts

https://www.coindesk.com/fox-tv-puts-100m-behind-its-nft-driven-blockchain-experiment

Interesting NFTs
Sex on the Beach
The Fight Club NFT collection is a compilation of 280 custom hand painted baseball bats with varying traits such as color and paint placement. Fight Club is created by Deconstructed Pop Artist Matt Gondek.
Forms of Love
The ever changing piece, that took you to understand the 10 forms of love. attach string to each of it,connect and try to understand it. how do you perceive it? it's up to you, it's part of me but also part of you at the same time. just don't use logic too much, we never live there anyway from the start.
HUMAN ONE
be careful where you step.
Block Chain Dungeon
Once upon a time... a little boy named Leo loved to paint, draw and experiment. He also loved to play with blocks and chains, which drew him again and again into the rooms of his friends Michel and Angelo. Often they also met in virtual rooms of Cryptovoxels, Decentraland, Somnium Space or Sandbox to create new inventions, read books about new technologies, or just swing the brushes. But on this day something gigantic happened. A good friend of Leo came to visit and brought his girlfriend Mona, who wanted a piece of Leo's art on her skin. This was the birth of the NFT's, as Leo developed Non Fungible Tattoos in the Block Chain Dungeon of Michel and Angelo. From that day on people from all over the world came to get NFT's from Leo or one of his students, like "Skeenee the rat", who controls the NFT machine with his laptop. A new age began.
Originalplan® - Series 1 - Raw Cut Diamond Be@rbrick
The Be@rbrick series is a project around creating unique Be@rbrick designs. Originally it started as a daily project so each design was created on a daily basis. The concept and idea is based on the subcultural phenomenon of collectibles and designer toys. Raw Cut Be@rbrick is made of several hundreds of diamonds and is only availabe as a 1/1 limited edition collectible. Format : 3D Render. File: JPG * size: 5120 × 2880px After purchase a hand signed Glichē print will be sent to the address of your choosing. Limited to: 1/1 digital pieces.