28/12/2021 Ferrari steps into the world of NFTs, inks deal with tech firm Velas

From next season, Velas, a provider of digital products and services, will become a partner of Ferrari's Formula 1 racing team.

Ferrari has inked deal with Swiss technology firm Velas Network to create non fungible tokens (NFT) for its fans, the luxury sports car maker said on Monday.NFTs enable users to own rare digital artifacts through the blockchain network that backs cryptocurrencies. All forms of art, tweets, music, GIFs, and more such digital assets can be owned through NFTs. The possibilities of buying and selling digital assets are endless.

From next season, Velas, a provider of digital products and services, will become a partner of Ferrari’s Formula 1 racing team. The multi-year agreement provides for the creation of exclusive digital content for the Scuderia’s fans.

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“In addition, Velas will be Title Sponsor of the Ferrari Esports Series, the online mono-brand series of the Prancing Horse, and of the Esports team that will compete in the F1 Esports Series, the official digital championship competed in by all teams participating in the FIA Formula 1 World Championship,” Ferrari said in a statement.

According toGoogleTrends, a service that tracks the most popular combinations Google users aresearchingfor ‘NFT’ more than ever—and “crypto” is not the most popular search on Google’s search engine anymore.

People are bidding thousands to own these collectibles, and some are even selling for millions. A recent report by Cointelegraph revealed that people have spent over $9 billion in NFT sales so far—and total sales are expected to reach $17.7 billion by the end of 2021. The research states that sales of NFTs have grown from $41 million in 2018 to $2.5 billion in the first half of 2021, representing a 60-fold growth in three and a half years.

Few weeks ago, Sportswear giant Adidas Originalsearned$23.5 million by selling 30,000 of Adidas’ “Into theMetaverse” non fungible tokens (NFTs) within a matter of hours of going on sale Friday.

Meanwhile, Adidas rival Nike, has filed seven trademark applications as it prepares to enter the metaverse, according to Bloomberg. As part of the application, the company indicated its intent to make and sell virtual branded sneakers and apparel.

Arts

https://indianexpress.com/article/technology/crypto/ferrari-steps-into-the-world-of-nfts-inks-deal-with-tech-firm-velas-7692804/

Interesting NFTs
Gunky's Uprising
Gunky's Uprising by SSX3LAU Slimesunday and 3LAU team up once again under their alias SSX3LAU for a collection featuring their first exploration into color. TBD is a full length music video featuring an unreleased song from 3LAU and Slimesunday\u2019s mesmerizing animation. In a first for the artists, TBD\u2019s collector will have the opportunity to name the song (some restrictions apply).
The Moth Catcher
In this psychologically bed-headed portrait, a creature sets in a trance; his eyes devolved and vestigal, his third eye open but hardened and in a form resembling a Sharingan. The imagery therefore expresses an awareness existing in corporeal introspection. The creature’s mind sprouts, on the left side, an emerging face, grinning. To the right side of the head, red tentacles and fingers intertwine–a collaboration of invertebrate and vertebrate consciousness cooperatively handling paint brushes of the sort used to build an oil painting. The neck and throat bristle with random thorns, as from a rose or the upper portions of a beak sprouting from its flesh. The neck itself disassociates into layers of membranous material, terminating upon an abstracted base of convoluted forms composing its body. The nose is virtually non existent, more a sinus reiterative of the shape of the third eye. Set against the exposed teeth peering out of thick, meaty cheeks, a skeleton-like impression results. That impression sets behind a visceral set of lips and tongue, which is the creature’s prime seat of awareness. Sensual, organic, the tongue organ hangs, meaty, and with consciousness of a sea cucumber. It illuminates at the tip, drawing the attraction of a nearby moth–with mystery of purpose.
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By OthersideDeployer
CryptoKitties
Aloha! I'm Kitty #391955. I'm often referred to as the Chandler Bing of the group. When no one's home, I invite my pals over and we listen to Metallica. We're so fur-tunate to have found each other!
taNNa
conceptual art. drawing and digitally processed.