24/08/2022 Muse’s New Album Is Coming Out in NFT Form, but Will Those Sales Count Toward the Charts?

Muse NFT edition album will of
Rich Fury / Forum Photosnone

There hasn’t been any shortage of musicians getting involved in the growing NFT (non-fungible token) arena. ButMuse’s “Will of the People” album, coming out this Friday, still looks to be a first of sorts, as far as adding a fairly straightforward, reasonably priced NFT edition of the release, day-and-date with the standard CD, vinyl and digital download editions of the release. In the U.K., Muse’s NFT version of the album has even been judged as “chart-compliant.”

So how will the “Will of the People” sales in the NFT format count toward the band’s chart totals?

Well, in the U.S., they won’t. America’s chart arbiters,LuminateandBillboard, are not as ready as their European counterparts to add NFTs into the cocktail of sales and streaming that add up to unit figures, so whatever number might be sold in the U.S. won’t be part of Muse’s opening number, domestically.

Said Luminate in a statement toVariety: “Billboard and Luminate are currently not including NFT sales as part of our chart calculations, as we are observing the growth and variations of this new platform and how it might eventually fit in our current charts or contribute to new charts in which NFT sales activity would be more applicable.”

That’s in contrast to the U.K.’s Official Charts Company, which oversees the album charts in both the U.K. and Australia, which earlier declared that “Will of the People” would be the first NFT-bundled album to count toward a release’s overall tally. The eligibility is a result of the vendor that is selling the Muse NFTs, Serenade, having been approved as an official digital retailer for album releases by Official Charts.

In the end, this is mostly theoretical, anyway, and including the format or not including it wouldn’t have much practical impact of Muse’s chart position here or overseas. Because only 1,000 of the Muse NFTs are being made available, worldwide, so even that modest amount will be split between the U.S., the U.K. and other territories.

Even though only 1,000 NFTs are being made available for the Muse album, they are being sold at an unusually populist price point, in comparison to the popular perception of NFTs being the kind of rare collectibles that are only sold at auction for thousands or tens of thousands of dollars. The cost for a “Will of the People” NFT, for anyone who’s able to get one, is a reasonable £20, or about $24 — less than the cost of a deluxe vinyl edition. If those were put on the market in far greater bulk, then chart impact would not be so negligible.

Of course, at a roughly $24 price point, this edition doesn’t come with many of the bells and whistles associated with pricier NFTs. Serenade founder Max Shand has described the NFT albums his company intends to put out as editions that “provide full-length audio and unique artwork, paired with unlockable rewards and a list of first owners that publicly tie fans to the artists and releases they love. … It’s premium vinyl for the web.” The Muse release is not particularly bonus-laden, as NFTs go. It’s described as including the NFT token and a high-resolution download with digital signatures from the band members. Purchasers will have their names listed on a linked roster of buyers in perpetuity.

Varietyspoke with Muse frontmanMatt Bellamyin a recent interview about the idea of albums coming in NFT form, and he seemed most excited about it for artists who don’t have the high tour grossing potential that Muse does.

“It’s interesting,” said Bellamy. “I mean, it’s not a big deal to us personally, in terms of” this week’s impending release, “but I do support what I think that technology could be. It’s a potential way that you can create the concept of originality on something that can’t be duplicated in a digital format. If people embrace it and believe in it, then it could be something that could be good — I think more so for, let’s say, smaller artists that don’t really have any other way to make a living, and for digital artists especially. It’s kind of still a bit of a novelty at this point, but I think the technology has a potential to be really good for smaller acts.”

As for unit tallies and chart figures, what remains unexplored at this point is whether NFT sales would always be counted as a single unit — in the U.K., where the medium is now being allowed to factor in, and in America, where it could be in the future. What Billboard and Luminate could be weighing for the future, if they do allow NFTs to become part of the formula, is whether any adjustments should come into play if these are being sold in some sort of bulk but price points soar to hundreds or thousands of dollars beyond the modest amount the Muse NFT is being offered for.

Arts

https://variety.com/2022/global/news/muses-nft-album-will-people-sales-count-toward-charts-1235348412/

Interesting NFTs
My Other Half | Inspired by Minecraft: The Last Minecart (2011)
Almost every year, we capture ourselves in a way that no photo or video is capable of: with a photoscan. If you dig through our archives, you'll find many of them and can see exactly how we change over time. Sam Gorski, Creator | I wanted to find the oldest scan of myself and put him side-by-side with Sam from the present. While it is hard to look at it and not miss the years past, at the same time, this gives me hope for the future by embracing and cherishing the change in my life. How would I have gotten this far without him? About This Piece | Sam on the left was captured in 2014, while Sam on the right was captured last week (2021). This work represents the personal, creative, and emotional journey in all of us, and the hope that ourselves tomorrow may be better than ourselves today.
Mint Bubblegum
Ugh! My name's Mint Bubblegum. I once peed on Cleopatra's cat. They had it coming. When no one's home, I invite my pals over and we listen to Aretha Franklin. Can't wait to eat lasagna with you!
Beautiful Worlds
Welcome to the ‘Beautiful worlds’ where nature and technology have merged into a single entity. These are Ai generated and hand finished visions of solarpunk future in which I would really like our future generations to live and prosper: the future we might have if we took the very “alternative route” which now lies before us: replacing states and corporations which free federations of communities and cooperatives, using decentralist and ecological technologies to create a world beyond economic scarcity and social hierarchy, defined by autonomy, mutual aid, diversity, and inclusiveness. The long-term goals of solarpunk are freedom and well-being for all by adopting and developing such ecological technologies as: solar, wind, wave and geothermal energy rather than oil or gas to generate electricity; a world of decentralized eco-cities, permaculture and vertical farming, free and open-source software, open-source hardware, small-scale fabrication laboratories, micro-manufacturing, 3D-printing, and countless examples of commons-based peer-production online: meeting the maximum amount of needs, in the shortest time, using the minimum possible amount of energy. It’s a world of decentralized and confederated eco-communities, using technology for human-centric and eco-centric ends rather than for accumulating power and profit – mending the metabolic rift between first nature (the natural world) and second nature (human culture) – and where social hierarchies of race, gender, sexuality, and disability are considered horror stories from the past “oil age”. Solarpunk desires societies of polycultural ethnic diversity and gender liberation, where each person is able to actualize themselves in societal environment of free experimentation and communal caring; This philosophy proposes that in order for the social and natural worlds to reconcile, humans must first transform their relations to each other – recreating society along egalitarian, cooperative, and democratic lines – and then transform their relations towards nature – adopting an attitude to cooperation, rather than domination, towards the planet and its nonhuman forms of life. Text by Connor Owens. This artwork took me a year to create and for you it will take a year to discover. Master autonomously updates once a day at 12am with one of 366 original artworks. Enjoy!
Mars House
Mars House is the first NFT digital house in the world. Upon purchase of Mars House NFT, 3D files will be sent to the new owner by Krista Kim Studio Inc. for file upload to the owner’s Metaverse. Technical support for Mars House integration on Metaverse is provided. (Architectural Digest, March 14, 2021) “Kim ventured into NFTs while exploring meditative design during quarantine; her hope was to use the influx of digital life as an opportunity to promote wellbeing. Comprised entirely of light, the visual effects of her crypto-home are meant to omit a zen, healing atmosphere. The artist also partnered with musician Jeff Schroeder of The Smashing Pumpkins to create a calming musical accompaniment. So what makes the file a compelling purchase? Beyond the promise of buying into the lucrative NFT market, the home and all of the furniture in it can be built in real life by glass furniture-makers in Italy, as well as through MicroLED screen technology. Kim also has a strong visions the art being projected, as well. “Everyone should install an LED wall in their house for NFT art.” says the artist. “ This is the future, and Mars House demonstrates the beauty of that possibility.” The owner is in agreement to the following terms and conditions upon purchase of Mars House (hereby referred to as Mars House NFT): The collector agrees to own one copy of Mars House NFT on a single Metaverse platform. The collector is required to register Mars House NFT ownership with Krista Kim Studio Inc. Krista Kim Studio Inc. will provide technical support to upload and integrate Mars House NFT on a Metaverse platform. If/when Mars House is resold, the collector is required to delete all Mars House NFT 3D file(s) from his/her Metaverse, and provide verification of deletion to Krista Kim Studio Inc. before new 3D files are transferred to the new owner by the artist. The new owner is required to register Mars House NFT ownership with Krista Kim Studio Inc. Krista Kim Studio will send Mars House NFT 3D files directly to the new owner and provide support for Metaverse integration. This verified ownership transfer system will be appointed to Krista Kim Studio Inc. trusteeship, after 40 years of the date of the sale. Krista Kim Studio Inc. retains ownership of Mars House NFT copyright. All rights reserved. All reproductions of Mars House (NFT) in both digital and physical formats, are restricted. Mars House NFT physical furniture pieces, made of tempered printed glass in Italy, may be commissioned by the collector as NFT physical pieces.
#61028
By OthersideDeployer