13/10/2021 McDonald's China Launches 'Big Mac Cube' NFTs

McDonald’s China has released a collection of NFTs to celebrate31years since its first fast food restaurant opened on the mainland.

The “Big Mac Cube” — named after the chain’s most famous burger — is also a nod to the company’s shiny new headquarters that have opened in Shanghai.

A total of188digital collectibles are going to be distributed to employees and consumers to mark the anniversary.

Zhang Jiayin, the CEO of McDonald’s in China, says the company has become the first domestic catering brand to release an NFT collection, adding:

McDonald’s is a young and trendy brand that always pays attention to fashion trends and cutting-edge technology.”

An Interesting Development

McDonald’s China releasing NFTs is all the more interesting given how c has been making a concerted effort to clamp down on cryptocurrencies.

This comes ahead of the official launch of the digital yuan, which is expected to happen before the Winter Olympics kick off in February 2022.

The Conflux Network collaborated with the fast food chain on the collection — heralding the project as an “ultimate example of East meets West.”

McDonald’s very first outlet in China opened in Shenzhen all the way back in1990. Fast forward to now, and the latest figures suggest it has3,787stores dotted around the country, with plans to open thousands more in the coming years.

Internationally, this isn’t the first time that the brand has dabbled in NFTs. Back in April, McDonald’s France released digital collectibles depicting pixelated versions of Big Macs, Chicken McNuggets and ice cream sundaes. A total of20works were up for grabs.

Burger King has gone one further by launching the Keep It Real Meals campaign — a star-studded affair that includes the American rapper Nelly as a collaborator.

QR codes have been printed on millions of meal boxes, giving customers the chance to collect nine sets of NFTs, each containing three collectibles.

Collecting all three within a set unlocks a fourth NFT that’s jampacked with prizes — including a year’s supply of Whopper sandwiches and the chance to have a phone call with a celebrity.

Arts

https://coinmarketcap.com/alexandria/article/mcdonald-s-china-launches-big-mac-cube-nfts

Interesting NFTs
T(r)opical
Inspired by and for the 2018 North American Bitcoin conference in Miami, Florida. The palm tree that has a cracked open Bitcoin coconut suggests that by traveling you can enjoy this tropical digital fruit. The peacock nesting in the tree has spread its wings to flaunt other integrated crypto logos as well. The famous Miami skyline at the bottom incorporates the coins, as well as the code that is transforming the banking buildings that made it. The origin of that skyline is in the 80's cocaine craze, so it is all incorporated into the story of foundational transformation, linked to a global movement. The file size is suitable for an 8K TV. Mr. Moe Levin, the founder of the conference is a collector a physical print of the work. Explainer video: https://www.youtube.com/watch?v=2J0ZfPCJdxY&feature=emb_title Upload resolution 8000x4000 PX at 300DPI
Elon Musk DOGE by Neural Code
What could happen if you ask a code to learn and draw «Elon Musk DOGE»? Each frame is 2 hour learning period. Made by KaDzeMi with neural engine code
Who is Satoshi Nakamoto?
"Who is Satoshi Nakamoto?" is dedicated to the mysterious creation of Bitcoin, and acts as the showcase artwork within Javier Arrés’ exploratory series "Bitcoin, The Origin". "Who is the creator of Bitcoin?" The artist, Arrés, explores this question, and the feelings of doubt and mystery that accompany it, through his unique artistic language. An unknown, an enigma. It should be remembered that the name Satoshi Nakamoto is a pseudonym of Bitcoin's author or authors and gives us little insight into its true creator. For this Visual Toy, Arrés uses the signature claw machine, his famous half-operation, to symbolize our collective ignorance and unconfirmed belief: As soon as it has the stuffed animal within its grasp and appears to have solved the puzzle, the animal escapes again, and again. At present, there are three more public and studied possibilities who are either believed to be the creators of the currency or who directly claim the creation of it. It may be all or none of them, yet these three personalities leave us clues which are an important part of this interesting enigma. For this moment, it will remain unknown... In this artwork, Arrés elevates the claw machine from the apparatus, to an iconic pop art object serving as an important element to the Bitcoin creation narrative. Action is everywhere, with each movement serving an iconographical or metaphorical purpose related directly to cryptocurrency: Various ups and downs, roller coasters, mining points, robot, coins and more speak to a sense of hope, risk, mystery, randomness and possibility of pay out. Hundreds of manically thought out details make this creation one of the artist’s most complex Visual Toys to date. ------- "Bitcoin, The Origin" is a set of two Visual Toys, titled "Who is Satoshi Nakamoto" and "It’s Alive!" which reflect and explore the mystery and enigmas behind the creation of Bitcoin. Arrés presents these proposals to us in his signature style, full of iconography, fantasy, maniacal animations and a panoply of details (both subtle and overt) which simultaneously fascinate, hypnotize, and narrate this historical milestone through the singular vision of the artist. Through this series, Arrés freezes a crucial moment of cryptocurrency history, taking a still photo under his vision and turning it into two unique crypto artworks. ---- More info about Javier Arrés: https://javierarres.com/about.html
Nyan Cat
Nyan Cat is the name of an animation uploaded on April 2 2011, and became a viral internet sensation. The design of Nyan Cat was inspired by my cat Marty, who crossed the Rainbow Bridge but lives on in spirit. I am the original artist behind the iconic GIF and have remastered the image for its 10 year anniversary. Owning this piece grants the following stats: Charisma +10 Luck +10 Happiness +15 ________________ 1400x1400 - 12 Frames
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By OthersideDeployer