24/08/2022 Iconic brands including Nike, Gucci have made $260M off NFT sales

Nonfungible tokens give major brands new ways of interacting with their consumers spanning art, fashion and gaming.

Iconic brands including Nike, Gucci have made $260M off NFT sales

Nonfungible tokens give major brands new ways of interacting with their consumers spanning art, fashion and gaming.

The hype surrounding nonfungible tokens (NFTs) has allowed some of the world’s most iconic brands to rake in hundreds of millions of dollars in additional revenue, underscoring the mass consumer appeal of digital collectibles.

Leading brands including Nike, Gucci, Dolce & Gabbana, Adidas and Tiffany have amassed a combined $260 million worth of sales from NFTs, according to data from Dune Analytics that was firstreportedby NFTGators. Nike’s NFT drops have amassed $185.3 million in revenue, with volumes in secondary markets approaching $1.3 billion.

Dolce & Gabbana has generated $25.6 million worth of NFT revenue. Tiffany, which only recentlylaunched its NFTiff tokenallowing CryptoPunk holders to mint customized pendants, has amassed $12.6 million in NFT-related sales. Total NFT revenue for Gucci and Adidas was $11.6 million and $10.9 million, respectively.

Nike's NFT-related projects have made over $185M in revenue, positioning it as the biggest earning brand from NFTs.@DuneAnalyticsdashboard by@nlevine19.pic.twitter.com/UDD90kz8Af

— NFTgators (@NFTgators)August 22, 2022

NFTs burst onto the mainstream in 2021, with collections such as theBored Ape Yacht ClubandCryptoPunks generating billions in lifetime sales. The hype surrounding digital collectibles eventually garnered the attention of major brands, which began experimenting with the technology to better connect with their customers. Although the NFT craze has died off in recent months, the impact of the new technology is expected to leave a lasting mark. Companies likeNike and Addidasplan to take their NFT ambitions into the Metaverse — moves designed to extend the ubiquity of their brands into the virtual worlds.

While estimates vary, investors and technologists believe the NFT market has a very bright future. According to a recent survey by market aggregator CoinGecko, respondents believe the NFT market could beworth more than $800 billionover the next two years. More conventional research put thevalue of the global NFT marketat around $230 billion by the end of the decade.

Arts

https://cointelegraph.com/news/iconic-brands-including-nike-gucci-have-made-260m-off-nft-sales

Interesting NFTs
Michael Jordan - Crown Collection
“All you needed was one little match to start that whole fire.”- Michael Jordan. In regards to both the action on the court and everything that happened off of it, Jordan provided a spark that changed the future in so many different ways throughout his tenure in Chicago, and even decades after the fact. And, in the end, he got everything that he wanted when he began his NBA journey: he turned the team and organization as a whole into a respected program, like the dynasties he looked up to as a child. Having steered the Chicago Bulls to an incredible six championship rings in eight years from 1991-1998, scooping up five MVP awards in the process, Jordan is one of just a handful of superstars who have truly transcended their sports. Jordan and Scottie Pippen’s (right) relationship both on and off the pitch was arguably the foundation of the Bulls’ incredible success. Scottie Pippen was present with Jordan for all six championships in eight seasons. Dennis Rodman (left) His relentless and smart play perfectly suited what Jordan and Jackson wanted to do to take the Bulls to greater heights. Although his exploits off the court earned him special fame, Rodman was unquestionably one of the greatest basketball players of his generation and one of the finest defensive players in the history of the game.
Sweet Virgin Rare Gens
Good day! I'm Sweet Virgin Rare Gens. My friends describe me as tantalizing and gullible. I once made a rabbit pester. Maybe you and I can be partners in crime.
#88183
By OthersideDeployer
Classical Collage
voronoi fun with some well known art
Who is Satoshi Nakamoto?
"Who is Satoshi Nakamoto?" is dedicated to the mysterious creation of Bitcoin, and acts as the showcase artwork within Javier ArrĂ©s’ exploratory series "Bitcoin, The Origin". "Who is the creator of Bitcoin?" The artist, ArrĂ©s, explores this question, and the feelings of doubt and mystery that accompany it, through his unique artistic language. An unknown, an enigma. It should be remembered that the name Satoshi Nakamoto is a pseudonym of Bitcoin's author or authors and gives us little insight into its true creator. For this Visual Toy, ArrĂ©s uses the signature claw machine, his famous half-operation, to symbolize our collective ignorance and unconfirmed belief: As soon as it has the stuffed animal within its grasp and appears to have solved the puzzle, the animal escapes again, and again. At present, there are three more public and studied possibilities who are either believed to be the creators of the currency or who directly claim the creation of it. It may be all or none of them, yet these three personalities leave us clues which are an important part of this interesting enigma. For this moment, it will remain unknown... In this artwork, ArrĂ©s elevates the claw machine from the apparatus, to an iconic pop art object serving as an important element to the Bitcoin creation narrative. Action is everywhere, with each movement serving an iconographical or metaphorical purpose related directly to cryptocurrency: Various ups and downs, roller coasters, mining points, robot, coins and more speak to a sense of hope, risk, mystery, randomness and possibility of pay out. Hundreds of manically thought out details make this creation one of the artist’s most complex Visual Toys to date. ------- "Bitcoin, The Origin" is a set of two Visual Toys, titled "Who is Satoshi Nakamoto" and "It’s Alive!" which reflect and explore the mystery and enigmas behind the creation of Bitcoin. ArrĂ©s presents these proposals to us in his signature style, full of iconography, fantasy, maniacal animations and a panoply of details (both subtle and overt) which simultaneously fascinate, hypnotize, and narrate this historical milestone through the singular vision of the artist. Through this series, ArrĂ©s freezes a crucial moment of cryptocurrency history, taking a still photo under his vision and turning it into two unique crypto artworks. ---- More info about Javier ArrĂ©s: https://javierarres.com/about.html