The Rolling Stones Shy Away From Using the Term "NFTs" in New Project

The negative publicity around NFTs and crypto have galvanized some to drop the word altogether from their marketing efforts.

In April, the British rock band The Rolling Stones will unveil 40 photos linked to NFTs, or non-fungible tokens. These will largely focus on “historical moments captured from various tours over the 1960s-1990s” and be priced between $199 to $300.

There’s just one catch: none of the NFTs will be officially referred to as digital collectibles or NFTs. Instead, fans can expect to receive a “Digital Certificate of Authenticity,” otherwise known as a DCOA.

The NFTs will be put out byGlobe Entertainment and Media, and the Web3 company OneOf.

As NFTs grow in popularity across the media and entertainment industries, there is a growing push to drop the NFT label altogether because of high-profile scandals, rug pulls, and scams associated with the crypto and digital collectibles industry.

Last month, the marketing for Hollywood’s latest vampire movie starring Nicolas Cage –Renfield– featured NFTs without the term "NFT" – a trend that is likely to accelerate as more people link the nascent industry with cons and swindles.

The Scion

A young figure caught in a moment of distraction, aware only ephemerally of his unconscious being, as it engages in psychological and psychedelic layer spaces. His right arm casually cradles a moray eel; the figure is comfortable but not truly aware of the potentials for danger in such negligence. His shirt reads “Bello” in Pokemon style font, harkening back to a childhood straddling the millennial threshold. To his right side, out of the unconscious deep, shrouded alien heads propagate as a fractal totem, each new iteration a more sophisticated rendering of emotional masking over the cold mystery of the greys. As the scion of the Budgie-Sattva, the young man, in his distraction, is also simultaneously aware of higher levels of self discovery. To his left a psychological topology sets beneath the oracle side of an 8 ball ,hovering; its message a purest concept of acceptance. The “Scion” lettering is in 80’s HeMan style bold declaration. The lower right side of the painting is like a hybrid of melon, feathers, and seeds. The crystals in the background bring light; conducted, refracted, reflected, and dispersed, to balance the dark shadow of the figure’s physical body. The aura of the scion succeeds in layers to point, with a finger, and the crown chakra, toward a center of a mandala existing as nigh pure application of strokes, in essence painterly abstraction, but also revealing hints of the Aura of migraine, and the bi-hemispherical nature of the brain–noting concerns of the possibility of inherited mental disease. Yet the flourish of chakra as it sets against that center is robust, active, coherent, and reveling against all fear. Fundamentally, the piece speaks to the activation of one’s potential to begin to “Know Thyself”, and find greater awareness out of the enigmas of the mind–as an inculcated seed given to the rich soil of one’s own birthright.

10/04/2023 The Rolling Stones Shy Away From Using the Term "NFTs" in New Project

The negative publicity around NFTs and crypto have galvanized some to drop the word altogether from their marketing efforts.