07/11/2022 Retract Royalties, Reduce Revenue: NFT Creators Are Suffering and so Are Marketplaces

A growing list of marketplaces are seeing the impacts of platforms ceasing to require buyers to pay royalties on collections. Experts aren’t optimistic about what this means for the market.

Pixel art buy and sell NFT monkey vector icon for 8bit game (Getty Images)

(Getty Images)

In late August,non-fungible token(NFT) marketplaceX2Y2 stopped requiring buyers to pay royalties on the platform. Instead, they would be allowed to elect the percentage they would like to contribute to the artist rather than being forced to pay an amount chosen by the creator. That percentage can be 0 on most purchases.

“Dominant aggregators intend to provide similar functionality in the imminent future” X2Y2 saidin a tweet announcing the move to a royalty optional model. “As such, X2Y2 would like to make sure we are ready [and] staying on top of market movements.”

X2Y2 wasn’t far off in its prediction – and may have been the first domino to fall.

In October, Solana-based NFT marketplaceMagic Edensaid it would adopt a similar model, making creator royalties optional. A representative from Magic Eden told CoinDesk that while the decision to switch to a royalty optional model was difficult, “the collectors’ need for low-fee NFT trades stands in contrast to the creator’s need to receive royalty payments.”

Last week, Ethereum-based platformLooksRarefollowed in their footsteps, making royalties an optional step at checkout, for those who still wish to pay them. LooksRare said the marketplace would instead distribute 25% of fees the platform collects to creators and collection owners to support creators in the “new landscape.”

As the roster of platforms dropping their royalty requirements continues to grow, it’s sparking heated conversations on the impact on the creator economy that Web3 has fostered.

In the world of NFTs, royalties are fees that creators earn on secondary sales each time their work changes hands. In the world outside NFTs, you might have heard of musicians earning royalties on people using or playing their music, or that authors earn a percentage of sales of their books as royalties. But traditional artists like painters do not earn royalties from resales. Collectors, not artists, have traditionally reaped the rewards as an artist’s work becomes more popular and valuable.

With NFTs, artists most commonly select a percentage they want buyers to pay in royalties when they first list their NFT for sale.

Les Borsai, co-founder and chief strategy officer of fintech firm Wave Financial told CoinDesk that NFT royalties, which alleviate some of the pain points in the traditional art world that Web3 sought to fix, are now back in the limelight as platforms nix their royalty requirements.

“Artists have never received [payments] from the secondary markets. Platforms taking the royalty model away are taking money out of the artists’ pockets,” said Borsai. “The platforms are asking the artists to trust them, in terms of artist payment allocation. But what is the formula? Where are the checks and balances?”

The move to make royalties optional isn’t just impacting creators. It’s also contributing to sliding trading volume.

According to daily trading volumedata from Dune Analytics, from August 26, the date X2Y2 said it would make royalties optional, to today, the volume on X2Y2 has fallen from 11,540 ETH to 547 ETH – or $18,971,298 to $903,304. Dune data also showsLooksRare’s trading volume has fallen from $7,004,141 to $5,447,802.

While Magic Eden’s trading volume fell to a low of 56,556 SOL, or $1,854,471, on October 14, the day Magic Eden said it would go royalty optional, according todata from Dune,it has bucked the downward trend of the other marketplaces abandoning royalties. As of writing, it is at 170,726 SOL, or $5,688,590, a surge that can be credited to a new drop from Y00Ts, showing the power of popular collections to drive trading volume.

These plunges in trading volume may be associated with ETH’s60% decrease since the beginning of this year, but regardless of ETH’s price there appears to be less interest from buyers on these platforms that have sacrificed their creator contributions.

OpenSea, the leading NFT marketplace, has yet to switch to optional royalties – and it might be to their benefit. From September to October,Dune reportsthat monthly trading volume fell from $348,901,376 to $319,250,807 – much smaller of a loss than these other marketplaces.

Why are platforms eliminating royalty requirements?

NFTs attract buyers ranging from dedicated collectors to fast-moving traders seeking to make a profit. Mashiat Mutmanniah, NFT lead at the layer 1 blockchain Celo, told CoinDesk that the platforms switch on royalties is a move to retain the latter category. Thus the platforms are eliminating the Web3 ethos of “prosperity, equitable ownership and autonomy for fair compensation” that technologies such as NFTs have provided for artists.

“It shifts the focus away from creators, community building and incentivizing co-contributors in pursuit of sales,” said Mutmanniah. “This is backfiring as marketplaces attempt to retain buyers, but they should expect to lose creators and their respective communities.”

While it's likely that more platforms will continue to eliminate royalty requirements, some are bolstering their mission to support creators.

On Wednesday, Solana-based NFT marketplaceExchange.ARTsaid its creating a“Royalties Protection Standard,”to help creators enforce where their assets are listed across platforms that will ensure buyers pay them a percentage for their work.

Originally created as a platform to support fine artists who struggled with galleries taking profits and not having royalties associated with their work,Exchange.ARThopes to build out the infrastructure that will preserve the Web3 ethos being challenged by platforms removing royalties.

Last week, Find Satoshi Lab, known for creating Stepn,created MOOAR, an NFT marketplace that is committed to enforcing creator royalties by enforcing a range of optional payments to the creator between 0.5% and 10%.

However, there are also on-chain implementations to help solve this issue.

Anthony Georgiades, co-founder of the blockchain Pastel Network, told CoinDesk that the company’s productSmart Mint, which allows users to implement royalty standards into the smart contracts of their NFTs, is actively looking for ways to help users understand their royalties and implement them into their tokens.

While he sees the negative impacts that the current market conditions have on these assets, he said this may be a long-term positive thing, with developers advancing technology to prioritize royalties and keep earnings consistent between platforms.

“It should be noted that this move away from royalties has to do with some of the existing technical challenges of managing and enforcing various royalty standards that exist today,” said Georgiades.

As creators continue to see the impacts of platforms dropping royalty requirements, they may take on innovative approaches to attempt to standardize royalties, something that sits at the heart of the Web3 ethos that has fueled the rise of NFTs.

Arts

https://www.coindesk.com/web3/2022/11/04/retract-royalties-reduce-revenue-nft-creators-are-suffering-and-so-are-marketplaces/

Interesting NFTs
Lim Hedra #1/20
⏣
#50078
By OthersideDeployer
Christmas Cat
What's up! I'm Christmas Cat. I've never told anyone this, but I once bit a dog. I once bit a dolphin. I don't like to talk about it. Can't wait to eat ice cream with you!
Alex in Wonderland
A figure, Alex, stands mostly naked in the midst of a physical and psychological maelstrom. He is clad only in nostalgic 80’s era socks, on a tenuous island between active waters and a variety of shark denizens. Sharks on the right side of the image are all beached, including a shark with a quartz crystal snout, an orange shark wrapped in a life buoy, and a shark further in the distance wearing an 80’s style shirt with the number “88”. On the left side is the largest shark, wearing bright glossy red lipstick and brandishing prominent teeth with braces. She is cordoned off from the figure by a roped float divider, and within her thought bubble is a warning symbol. Behind the figure, hovering in the air, are Grey aliens emerging from the distance, out of a series of elliptical UFO shaped interdimensional membranes. The Greys take on the visual form of spermazoa ostensibly impregnating the interdimensional thresholds. As is typical, these Greys inhabit a zone just behind the unconscious topology of Alex’s dissociative mind. Though Alex’s bottom half is representative, his top half mutates into a psychological cornucopia. In a manner akin to “Auto-Erotic Sphinx”, a predecessor work, the figure has self suctioned—an act of sensual infatuation, enjoyment, and exploration. Upward exists the figure’s primary conscious eye, adorned with a revolutionary beret emblazoned with a Bitcoin badge. The figure’s summit features the nose of a fighter jet facing off against video game Bullet Bills, one of whom is marked by a communist North Korean star. A cropped section of a UFO observes the contest. Alex’s mind branches both left and right. To the left is more singular embodied consciousness, manifesting two eyes and a Ganesh trunk grasping crayons. The right branch dissociates upward diagonally, emerging into an array of eyes, faces, teeth, tail, a unicorn horn, and much more—all of which participate in expressing his unconscious being; a democracy of psychic factions representing thought impressions and associations. All illumination and darkness– fernal, infernal, high consciousness and corporeal underbelly–reside in this realm. In the distance are relatively languid, light clouds, and against the firmament hovers a colossal distant eye peering over the scene and far beyond. This painting possesses underlying genetic traits with previous works such as “Auto-Erotic Sphinx with Toys”, “Dionysus”, and “Fuku-Shiva”. The work serves also as a nod to an earlier period of art inspiration during late teens and early twenties— born out of the nakedness, vulnerability, curiosity, and wonder inherent to coming of age and all subsequent psychedelic revelation.
Cypher::Prophet
Cypher::Prophet is an artwork dedicated to the punk origins of blockchain designed and realized by hackatao and hex6c. In the transposition into images we started from the iconographic canons of the hacker (hoodie, laptop, cryptographic elements) and associated them with the figure of the prophet, thus highlighting the predictive nature of the works of Eric Hughes (Cypherpunk Manifesto, 1988) and Timothy C. May (Crypto Anarchist Manifesto, 1993) as well as of the blockchain inventors Stuart Haber and Scott Stornetta (How to Time-Stamp a Digital Document, The Journal of Cryptography, 1991). Read the full story on https://medium.com/@hex6c/cypher-prophet-the-punk-origins-of-blockchain-1e8fce311e72