20/08/2021 WISeKey to Commercially Launch its WISe.Art NFT Platform on September 1, 2021; the Platform will Auction High–Value NFTs of Luxury Items and Collectibles

WISeKey to Commercially Launch its WISe.Art NFT Platform on September1, 2021; the Platform will Auction High–Value NFTs of Luxury Items andCollectibles
(see Video and Demo site of the platform)

The commercial launch of WISe.Art platform follows a series test auctionsof NFT luxury watches

The WISe.Art NFT platform launch will be incorporating provenance, proof of ownership, and follow-on monetization control into the NFTs

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Geneva – August 18, 2021 – WISeKey International Holding (SIX: WIHN, NASDAQ: WKEY) (“WISeKey”, or “the Company”), a leading cybersecurity, AI and IoT company, today announced that it plans to commercially launch its NFT platform for the collectible and luxury market under the brand name WISe.Art (https://www.wise.art) on September 1, 2021.

The commercial launch of the WISe.Art platform follows a series of market test auctions (starting April 2021) of high-value NFTs, designed to test the appetite of the art and collectible community and fulfill the needs of this exclusive and high-volume marketplace. These market tests include the two world premiere NFT auctions of the digital twins of a physical watch – the Hublot Bigger Bang All Black Tourbillon Chronograph Special Piece by Jean-Claude Biver, and the Jacob & Co NFT a 3-D animation produced by the brand and inspired by its Epic SF24 travel watch with two added features to make it a bespoke digital creation, a tourbillon and a split-flap system.

WISeKey has followed a multichain strategy for its WISe.Art platform through a partnership with CasperLabs and Ocean Protocol. CasperLabs’ incredible expertise on the crypto market and Ocean Protocol’s outstanding solution for Initial Data Market Offerings made them ideal partners to reinforce WISeKey’s unique position and for launching of its TrustECoin token.

WISe.Art is a fully fledged marketplace with its own digital currency, has the ability to include curators and multipliers, while-labeling options and special NFT designs.

Arts

https://finance.yahoo.com/news/wisekey-commercially-launch-wise-art-160000884.html

Interesting NFTs
Noodle Rock
soft body spline & hair simulations in cinema 4d
No Future #9/15
None
Jaguar Rare Double Alien
Mahalo! I'm Jaguar Rare Double Alien. I believe that one day cats will rule this planet. I'm convinced that that one day cats will rule this planet. One day I'll prove it. Let's pawty!
Bloody Monkey
Artist notes: straight up side ya head + VERY valuable RED CIRCLE!! WOW.!!
Who Is The Creator 2
The idea for this piece was borne out of a tweet of mine that caused a bit of a stir. I’d posted a link to a blog article I’d written a number of months previous titled ‘Who is the Creator’ discussing various types of creative collaborations and why I hire people to work on my animations. It generated a lot of debate around creation and attribution with the community split on whether it’s right or wrong for an artist to hire other professionals to help them realize their art projects. I decided to push the boundaries even further and see how the cryptoart community responded. What if I quite literally had nothing to do with the physical or digital elements of the work other than coming up with the concept and coordinating it? I decided there was one artist in the space who could add huge value to this idea on levels that none other could and so I gathered my courage and contacted the great José Delbo to ask him if he’d be interested in a very unique collaboration. I explained to him that to make this piece ‘work’ he couldn't have any say in what I produced and moreover, he wouldn’t even be allowed to see the animation until it was dropped on MakersPlace. To my surprise, Mr Delbo agreed to my proposal. The animation tells the story of the creative process, which includes my roles as writer, director, and producer working with a team and making edits and changes ‘in real time’. The dialogue between myself and my ‘hired guns’ plays out in front of the viewer. The music written for the piece adds to the nostalgia of the comic book superhero theme but other elements such as the snapping and kicking of the pencil and the signing of my signature at the bottom incorporates further layers and challenges the viewer to ask important questions, such as, is the ‘Art’ the final animation (the creation) or is the ‘Art’ the concept/credit for the creation itself?