16/09/2022 Mega Collector Ella Fontanals-Cisneros Enters the NFT Game

woman
Ella Fontanals-CisnerosMauricio Donellinone

Ella Fontanals-Cisneros, a major collector whose holdings run the gamut of Latin American art to conceptual art to video art, is getting into the NFT game. Using 3D scans, works from her collection, which boasts over 2,000 pieces, are going to be made into an NFT tarot card deck, thus the name, NFTarot.

The first fourteen NFTarot cards of a 44-card deck are scheduled to go on sale on LiveArt, a Web3 art platform, on October 6. Half of the cards display works by Gustavo Perez Monzon, a Cuban artist whose geometrical drawings and installations made with wires and thread are credited with bringing conceptual art to his native country. The other seven cards display works of Glenda León, a Cuban artist known for her video art.

Related Articles

A portion of the royalties from the NFT sales will benefit the artists who created the original works, while the majority of the sales’ proceeds will used to support her eponymous foundation, known as CIFO, in its artist commissioning and grant programs.

The sale will inaugurate Cisneros’s new initiative, eDigital.ART. In a release, eDigital.ART is described as a “new NFT initiative [that] connects collectors to works by artists represented in the renowned Ella Fontanals-Cisneros Collection.”

“The collaboration with eDigital.ART builds on my lifelong mission to advocate for Latin American artists and raise global awareness for their practices,” saidFontanals-Cisneros in an email toARTnews. “Not only can we expand the range of collectors for these artists through the NFT format, but we can also bolster the impact of the critical support that CIFO provides to Latin American artists around the world and directly support artists through the ongoing royalties enabled byNFTs.”

It is a novel way for Fontanals-Cisneros to extract value from her collection without having to actually sell off her prized works, which includes the likes of John Baldessari and Olafur Eliasson alongside the work of Rafael Lozano-Hemmer and Vik Muniz, as well as Lygia Clark and Luis Camnitzer. In 2018, she announced that she woulddonate some 400 worksfrom her collection to the Spanish state, but that agreement wascanceledafter a change in government. Earlier this year, Fontanals-Cisneros partnered with Ars Electronica tocreate a new grant programto support Latin American artists working with technology.

Arts

https://www.artnews.com/art-news/news/ella-fontanals-cisneros-nfts-tarot-1234639499/

Interesting NFTs
Tile [7, 13] - The Notch
7 13
GooglySon
*waves*! I'm GooglySon. I'm a professional Foreign Film Director and I love apple pie. I am 83% elf, 60% Mad Scientist, and otherwise bad at math. We're so fur-tunate to have found each other!
#97242
By OthersideDeployer
Fuku-Shiva
The term “Fuku” refers to fortune or good luck. “Shiva” refers to the Hindu deity who represents strongly polar qualities, both severe and delicate. On a beach inspired by adventures on Phi Phi island in Thailand, three youths cavort. Two are representational figures and the third is psychologically rendered. A dynamic relationship ensues between the triad; a reciprocity of active and passive states. The boy on the right engages in maneuvers of evasion, defense, and is dressed in a speedo which reiterates the colors and symbolism of the caution tape on the left and upper right frame of the composition. In concurrent reaction the psychedelic figure shoots out a rocket powered paper airplane. The nude boy seated in the froth and sand approaches in passive repose, and is met with active attention but equal physical reserve by the psychedelic being. Perhaps the most naked figure is also the least representational. Looming large, dynamic, and active, it engages its companions playfully. Various symbols interject into the otherwise naturalistic scene, most notably a beach ball and two contaminated barrels nested in the sand. The upright barrel reads “FukuShima” in Kanji. The barrel laying down reads “Dharma”. To the left the scene is bounded by caution tape, reiterating the danger of the nuclear waste while also hosting alien archetypes, whose presence, as is the nature of these entities, runs up and just behind the consciousness of the psychedelic figure’s eggshell-like skull.
CryptoPunk 5577
By C352B5